Ready to Eat (RTE), Ready to Serve (RTS) or Ready to Cook (RTC) packaging are the typical terms associated with pre-packaged entrées. The availability and variety of prepared meals has expanded drastically beyond the traditional “TV dinner”, with many specialty, high-end, and gourmet options of every sort. And while the concept of RTE might seem relatively straightforward, there are several factors to consider during the packaging selection process. There is no one great packaging solution for all types of RTE products. That’s where the expertise of Teinnovations is key.
Our process starts with truly understanding your product, your product application, and where you want to take your product. We think through the critical questions to ask so that you don’t have to. We help and guide you through the “what” and the “why” of your packaging selection, what it will look like, how to get the best shelf life, and how to ensure your film and container combination is the most cost effective, efficient and yields the best level of performance.
With over 30 years of experience in food and food packaging, we at Teinnovations pride ourselves in client education and being your go-to partner for tailor-made packaging solutions. Our continuous research and data testing ensure we have the best packaging solutions for your product. We have a nimble company structure and a diverse portfolio of partners granting us access to unique products, flexible delivery timelines, and the best price.
Simply put, our customer intimacy extends us past the realm of being just a product catalog. We know the complexities of RTE packaging, what is needed for an effective process, and how to get you there.
RTE Packaging: Things to Consider
Your target customer is one of the biggest factors to consider pertaining to RTE packaging. Are you selling to adults and seniors who prefer not to cook? Or to those that have an active lifestyle that may not have time to meal prep? Or maybe to those looking for a convenient way to improve the quality of their diet? RTE meals are also common among school districts. Keep in mind that RTE meal can tend to have a shorter shelf life, let’s make sure your packaging is maximizing it!
- Will the meal be frozen or refrigerated?
- Will the package benefit from MAP (Modified Atmosphere Packaging)?
- Are you producing single servings or large servings?
- What is your target demographic?
- What shelf life is needed?
- Where will this product be sold?
- What type of labeling and marketing does the container need?
- How clear should the film be? How visible should the product be?
- What are your plans for growth and expansion?